Terms of Use

Who you're dealing with

This site is a personal site operated by John Bradshaw as an individual, based in the United Kingdom. References to "we", "us", and "our" mean John Bradshaw in that personal capacity. The site is not operated by, and does not represent, Akamai Technologies — see the Legal notice for more.

Companion documents:

• Legal notices — site operator, copyright, trademarks, governing law.
• Privacy Policy — what data is processed when you visit.

What this site is (and isn't)

This is a personal hub for speaking engagements, media appearances, writing, and explainer content on cloud, AI, edge infrastructure, and security. Content here is:

• The author's own opinion — not the position of Akamai, any other employer, advisor relationship, or client.
• General information — not professional advice. Don't make legal, financial, regulatory, or major technology-investment decisions on the basis of anything you read here without getting specific advice from someone qualified to give it.
• Provided "as is" — best effort to be accurate, but the site makes no warranty that anything on it is current, complete, suitable for your purpose, or free of errors.

Interactive calculators and decision frameworks produce illustrative outputs based on the inputs you provide and the assumptions baked into the model. Treat them as a starting point for your own analysis, not as a final answer.

The audio edition narrates articles and strategy insights from this site. It carries the same disclaimer as the text — the opening of each episode and its description in every podcast directory say that these are personal views, not those of any employer — and it is read by a synthetic voice, not a recording of the author speaking. Where the audio and the written page differ, the page is the authoritative version.

Acceptable use

You may:

• read, link to, and share pages on the site;
• quote short extracts (a sentence or two, or a single diagram) for review, criticism, news reporting, teaching, research, and similar purposes — with attribution to John Bradshaw and a link to the original page;
• subscribe to the newsletter and unsubscribe whenever you want.

You agree not to:

• use the site in any way that breaks the law, infringes someone else's rights, or is fraudulent or deceptive;
• attempt to disrupt the site, the underlying hosting, or the analytics service — including (but not limited to) denial-of-service attempts, brute-force probing, or attempts to bypass access controls;
• submit anything to the site (for example, via the newsletter form or the speaking-inquiry form) that is unlawful, abusive, defamatory, or that you don't have the right to submit;
• scrape the site at a rate that imposes a material load on the origin or the CDN, or in violation of the directives in robots.txt and llms.txt;
• republish substantial portions of the site for commercial purposes, or strip attribution from extracts, without prior written permission.

AI crawlers and LLM training

Cooperative AI crawlers and answer engines — including (but not limited to) GPTBot, ChatGPT-User, OAI-SearchBot, ClaudeBot, PerplexityBot, Google-Extended, Applebot-Extended, CCBot, Meta-ExternalAgent, and others listed in robots.txt — are explicitly welcome to crawl this site for indexing, retrieval, citation, and training, provided they respect the rules in robots.txt and follow the content map in llms.txt. The site exists in part as a public discovery channel; being cited by AI answer engines is a goal, not a problem.

That permission depends on respecting the directives. Crawlers that ignore robots.txt, spoof user agents to bypass it, or scrape at abusive rates are not authorised, and the edge-layer protections may block them regardless.

Intellectual property

Unless explicitly stated otherwise, the original text, diagrams, illustrations, and code on this site are © 2026 John Bradshaw. All rights reserved. Beyond the limited quoting permitted above, you may not copy, republish, translate, adapt, redistribute, or create derivative works without prior written permission.

The diagrams in strategy insights and writing posts, and the tables a writing post offers as a CSV download, are the stated exception. Each one is licensed CC BY 4.0: you may copy, adapt and republish it, commercially or not, provided you credit John Bradshaw and link back to the page it came from. Each figure carries the licence on its figure bar, and its downloadable SVG carries the licence and the attribution in its metadata. A downloadable table carries the licence on the bar above it; a CSV file has no field to hold it. The text around a diagram or table, including a caption, stays under the paragraph above, and so do the worksheets and scorecards a post links.

The audio edition — each episode's recording, its chapter data and its transcript — is a machine-read narration of the written piece, produced with a synthetic voice cloned from John Bradshaw's own voice with his consent. The recordings are © John Bradshaw, all rights reserved, on the same terms as the text above: you may listen through the podcast feed, the directories it is listed in and wherever this site offers an episode, and you may link to an episode, but you may not redistribute, re-upload, sample, or use the recordings or the voice in them to train or prompt a speech model without prior written permission. The same copyright notice is written into each recording's tags and declared in the podcast feed.

Third-party material embedded or linked from this site — for example, YouTube videos of talks, podcast episodes, or articles republished on external outlets — remains the property of its respective rights-holder and is used in accordance with that platform's terms.

Trademarks (including "Akamai") are the property of their respective owners; see the Legal notice.

Use of AI tools

The writing, opinions, and ideas on this site are John Bradshaw's own. Where it helps, he uses AI tools as an assistant, much as he would a spell-checker or a specialist he doesn't have on hand. For example:

• Images and diagrams — John isn't a graphic designer, so AI tools help turn his ideas into illustrations and diagrams.
• Editing and research — AI helps tighten drafts, check facts, and summarise sources, including English summaries of non-English media coverage.
• Building the site — AI coding assistants help write and test the code that runs it.

Everything is reviewed and approved by John before it is published, and he is responsible for it.

Site availability

The site is provided on a best-effort basis. There's no availability guarantee or service-level commitment. The site, or individual pages on it, may be taken down, redirected, or substantively changed at any time without notice. URLs may change, although the site tries to maintain redirects for known legacy paths.

Third-party services and links

The site links to external sites and embeds third-party content (notably YouTube video players). Those services have their own terms and privacy practices, which the site doesn't control and isn't responsible for. The newsletter is operated by Buttondown, which has its own terms governing the subscription itself, and the speaking-inquiry form on the Book speaking page is operated by Typeform, which likewise has its own terms — see the Privacy Policy for how inquiry data is handled. Visiting external sites or interacting with embedded content is at your own risk.

The audio edition is published to YouTube and will be listed on Apple Podcasts and Spotify once each directory accepts the feed, each under its own terms; episode downloads from the podcast feed are counted by OP3 — see the Privacy Policy. Listening in those apps is governed by their terms; the recordings themselves remain subject to the licence above wherever they are played.

Speaking-event listings on this site — including dates, venues, registration links, and any ticket prices — are compiled from the organisers' own pages and other public sources. That information is provided for convenience and is indicative only: it may be incomplete, out of date, or wrong, and organisers can change prices, availability, and event details at any time. Nothing here is an offer, a price quote, or a guarantee, and it is not binding on John Bradshaw or on the event organiser. Always confirm the current details on the organiser's official page before relying on them.

Disclaimer of warranties

To the maximum extent permitted by law, the site and its content are provided "as is" and "as available", without warranty of any kind — express or implied — including (but not limited to) warranties of merchantability, fitness for a particular purpose, accuracy, completeness, non-infringement, or uninterrupted availability. Your use of the site is at your own risk.

Limitation of liability

To the maximum extent permitted by law, John Bradshaw shall not be liable for any indirect, incidental, special, consequential, or punitive losses arising out of or in connection with your use of the site or your reliance on its content — including loss of profits, revenue, business, data, or goodwill — even if the possibility of such loss was foreseeable.

Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for any other liability that cannot be excluded or limited under applicable law. If you are a consumer in the United Kingdom or the EEA, these terms do not affect your statutory rights.

Your responsibility

If your use of the site breaches these terms and that causes loss, damage, or a claim against the site (for example, you submit infringing content via the newsletter or speaking-inquiry form, or you attack the site's infrastructure), you agree to be responsible for the consequences of that breach, including reasonable legal costs directly arising from it.

Changes to these terms

These terms may be updated from time to time. The "Last updated" date at the top of this page shows when the current version came into effect. Continuing to use the site after a change constitutes acceptance of the revised terms; if you don't agree to a change, please stop using the site.

Governing law and jurisdiction

These terms are governed by the laws of England and Wales. Any dispute arising from or in connection with them, or with your use of the site, is subject to the exclusive jurisdiction of the courts of England and Wales — except where mandatory consumer-protection rules of your country of residence apply.

Contact

For questions about these terms, including any request for permission to reuse content, get in touch via the channels on the About page.